It’s no secret that these are tough times in the restaurant industry, and Silicon Valley Restaurant Week’s mission is to call attention to the valley’s culinary excellence and stimulate patronage at local establishments.
This October’s coordinated promotion will provide an opportunity for the community to do so as a collective statement. However consider the benefits of making every week a restaurant week.
“Patronize your special dining spot to ensure it will be there next time,” writes veteran SIlicon Valley journalist Mary Gottschalk in the August issue of Image magazine. “If you keep saving your really favorite restaurant for just a few special occasions a year, it may not be there the next time you call for reservations.”
“Remember Lou’s Village?” she asks. “It’s gone, replaced by a townhouse community. A.P. Stump’s is now shuttered.” Her advice: If you like a restaurant, “go now and help them survive.”